TBWA\London Wants Its New CEO to Drive Its Ambitious Team to ‘Create for Tomorrow, Today’

TBWA\London is rounding out its leadership team today, announcing Sara Tate as the new CEO of the agency. The agency reported that both Brian Swords, managing director of TBWA\London, and Peter Souter, global creative director and chairman of the TBWA\London, will retain their current roles. Tate most recently worked at Lucky Generals as a partner...

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