Tilda Swinton and Jordan Peele Spend Quality Time Orbiting the Moon in W+K’s Latest for Lyft

When last we heard from everyone's favorite pink ride share company, Lyft was traveling the Oregon trail with Jeff Bridges, who was waxing philosophical about the evolution of transportation. Wieden + Kennedy follows up on that effort by fast-forwarding 135 years into the future. This time, they tie the process of calling a car with...

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