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We are all… Boston

Today my heart aches as I write this piece.   To be honest, I really can’t even comprehend where to begin.  To readers, you will never know the number of times I typed this piece…back and forth, erasing and deleting and trying to formulate the right words to express the depth of my sadness for the city of Boston and the resilient participants and spectators of the Boston Marathon.  I am realizing, more and more as I write, there are no words.

No words and ever express what Boston, its friends, family, and its neighbors experienced on April 15th, which will now be a day remembered for its historic and tragic proportions.  A day that Boston celebrates as Patriots’ Day.  A day of pure celebration.  A day to be remembered for the triumph of competition will now be remembered as a day that rocked us all to our cores.  I sat back witnessing the news coverage of the events that day, thinking of friends and family of my own impacted directly.  A sister, whose career has been spent in marathon running, fearful and concerned for members of her staff that were left unaccounted for during that period.  Thankfully, all of be accounted for, safe and sound now.  A friend from years ago, running his first Boston Marathon, with his wife cheering him on, and later commenting they safely escaped the actions that would unfold by approximately 10 minutes.

And then, as stories unfold, we learn of those affected by the day’s events, that we have never had the pleasure of meeting, but suddenly feeling as if those people are family.  The poor gentleman that lost a son, his wife, and has a daughter badly injured.  I simply cannot imagine the emptiness in his heart as the days after continue to unfold.

For the last 117 years, Boston has hosted as what I can only understand (as I am no runner) as one of the most exciting and premier marathons in this county.  Runners work and train for years at a time for the opportunity to be invited to run the Boston Marathon.  It’s considered a dream for so many, while many of us will now only remember the nightmare of that day.

I was lucky enough to spend some time in Boston a few years ago, and must say, it’s a city I absolutely fell in love with.  We were welcomed with open arms to experience and share what Boston has to offer.  Many think Bostonians are a bit rough around the edges, but I don’t know if I can say I have ever been to another city that offered as much love and respect to its visitors, as it does every day to its friends and neighbors.  They love their Red Sox; a tradition that is one of the most formidable in baseball.  They are hockey fans that cheer their Bruins on with passion and pride.  They wear their Irish pride on their sleeves.  Long  story short though, they share that love and passion with all that will listen.

God speed Boston.  You will rise above the hate and pure terror displayed on your day of celebration and triumph.  You will conquer the tragedy of this now fateful day and I’m confident, that next year’s marathon will be one for the record books.  Boston, you are a city of love and peace that will once again outshine the events of April 15th.  We are all… Boston.

Teenage Boys Are Suddenly Pregnant in Chicago’s Striking PSA Campaign

Illinois and Wisconsin are currently overrun with pregnant teenage boys, thanks to the Chicago Department of Public Health. Man, that's fun to say. The CDPH's Office of Adolescent and School Health has rolled out a new teen-pregnancy prevention campaign that features pictures of pregnant teenage boys, and the accompanying text reads "Unexpected? Most teen pregnancies are." The intended impact is twofold. Along with the initial shock of seeing a pregnant boy, the ads hope to communicate that pregnancy prevention isn't just the girl's responsibility. They're risky images to run with, but I'm glad that the CDPH didn't try to make a joke out of it. If Junior taught us anything, it's that male pregnancy is no laughing matter. More images below.

    

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Geico Makes the Perfect Ad for Hump Day

Here is Geico's latest commercial from The Martin Agency. Uploaded on hump day, it's all about hump day. And it stars a certain mammal that hails from the Middle East and Africa. You can see where this is going. Part of the insurance company's ongoing "Happier Than" campaign. Silliness at its best. Credits below.

CREDITS
Client: Geico

Agency: The Martin Agency, Richmond, Va.
Chief Creative Officer: Joe Alexander
Group Creative Director: Steve Bassett
Creative Director: Wade Alger
Creative Director/Art Director: Sean Riley
Senior Copywriter: Ken Marcus
Agency Executive Broadcast Producer: Molly Souter
Agency Producer: Samantha Tucker
Agency Junior Producer: Emily Taylor
Strategic Planner: Melissa Cabral
Group Account Director: Chris Mumford
Account Director: Liz Toms
Account Supervisor Parker Collins
Account Coordinator: Carter Crenshaw
Project Manager: Susan Karns

Group Talent Director: Suzanne Wieringo
Production Business Manager: Amy Trenz

Production Company: Hungry Man
Director: Wayne McClammy
Director of Photography: Tim Ives
Executive Producer/ Managing Partner: Kevin Byrne
Producer: Nate Young
Production Supervisor: Steve Ruggieri

Editorial Company: Makenzie Cutler
Editor: Ian MacKenzie
Editor: Dave Koza
Assistant Editor: Carmen Hu
Editorial Producer: Evan Meeker
Director of Operations: Biz Lunskey

VFX: The Mill
Executive Producer: Jo Arghiris
Producer: Colin Blaney
Shoot Supervisor: Tony Robins
2D Lead Artist: Randy McEntee
2D Artists: Tony Robins, Paul Downes, Jamin Clutcher
Art Support: Rob Meade
3D Lead Artist: Kevin Ives
3D Artists: Billy Dangyoon Jang, Olivier Varteressian, Laurent Giaume, Justin Diamond, Sean Dooley, Joshua Merck, Hassan Taimur, Wyatt Savarese, Samuel Crees, Ross Scroble

Audio Post Company/Sound Design: Rainmaker Studios
Engineer: Jeff McManus
Music: "Happier Than" theme song by Adam Schlesinger

Principal Actors in spot: Musical Duo in all spots:
"Ronny" – Alex Harvey
"Jimmy" – Timothy Cole

"Hump Day"
"Mike" – Michael Clark
"Julie" – Lindsay Stoddart
"Leslie" – Leslie Tsina
"Camel VO" – Chris Sulivan
Voiceover talent: Andrew Anthony – Announcer VO

    

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